Navigating Google updates & diagnosing specific causes of traffic loss is a challenging task. In 2021, there have been numerous Google updates, some of which may have had a major impact on your rankings and performance. Many of these updates have even overlapped, making it exponentially difficult to pinpoint which changes are necessary to recapture your lost visibility.
If you've been negatively affected by any search engine changes, suspect you may have been, or otherwise noticed a drop in organic search traffic at any point throughout the past year, we want to help get your site’s rankings back and better than ever so that you'll get your ROI and continue to be our client for years to come (Our clients have been with us, on average, nearly 4 years)!
We've been in business since 1999 (That's over 22 years!), specializing in SEO. The average Ninja has been with us for nearly 9 years, and half of our staff has been a part of the Ninja family for over 10 years. With 40 employees, we have over 350 combined years of SEO experience. We've worked with hundreds of sites over the years, seeing the good, the bad, and the ugly. We know what works (the “food” that Google wants) to help improve your site’s rankings in Google.
Our CEO Jim Boykin has spoken at well over 100 SEO conferences, often on the topic of Google updates & rankings recovery. Improving Google rankings & SEO traffic is what we’re best known for. Jim & the Ninja team have successfully completed more link audits, disavows, and recovery strategies than anyone else out there.
Our goal is to identify as many possible issues & growth opportunities with your site, then provide an actionable solution to each. We always prioritize solutions that can have the biggest impact on your rankings.
We'll start with an on-boarding call with Jim and your Client Success Manager (Sean Cohan or Paul Mikulski, each with over 10 years of experience). A Lead Analyst will also join (Jason Townley, Adam Wells, or John Camp) to aid in the initial discovery and begin working on your recovery plan.
Following our initial meeting, we'll move forward with an analysis of all the issues that could possibly be causing your drop in rankings in Google, and we'll provide our initial findings to you within 2 weeks of your first payment.
As seen in the list of Google updates above, there can be many contributing factors. For us, it all starts with a Deep Analysis to understand what happened and why it happened. Our action items will propose solutions to the issues.
For this, we put your site into our Client Control Panel. Our Client Control Panel houses over 50 proprietary tools that we'll run to best analyze your website. This data-gathering phase includes Analytics Tools, Rankings Tools, Technical Tools, Link Tools, Mobile Tools, Competitor Analysis Tools, Content Tools, Video Tools, and more.
Once the data is collected and ready to review, 7+ Ninjas will analyze your site, each with their own area of expertise.
After the first month, we'll have a call with Jim, your Client Success Manager, and your Lead Analyst to review the action items that we've recommended. We will also talk about a roadmap and finalize planning for the next 5 months.
A deeper dive to present a wholistic growth strategy:
The goal is to provide your team the solutions needed to turn your site around. Here are some things that we'll need from you, or that we can help you with:
Once the initial discovery phase is complete, we’ll work with you across a combination of the below services depending on your needs & resources:
After month 6, we do another review call with Jim Boykin, your Client Success Manager, and your Lead Analyst to review the progress and to plan the next 6 months of growth.
During month 7, we do another big Action Item Analysis and Roadmap for free, and we’ll continue to provide this at no cost every 6 months for as long as you are a client. SEO requirements are ever-evolving, so it’s important to continuously revisit the plan, test, implement, measure, and revise as needed.
This service starts at $7,500 per month with a 6-month minimum commitment. If your allocation for recovery is higher, we can fulfill an elevated quantity of needed deliverables more quickly, leading to faster results. Most clients grow to $200K-$250K/year with us, and we’re seeing triple-digit YOY traffic growth at that level of investment.