Google’s March 2024 Updates: What’s to Blame for Your Rankings Drop?
Google’s got some big updates rolling out, and already, webmasters are seeing noticeable impacts on their sites, both positive and negative. Since it could take up to a month for the dust to settle, you don’t necessarily need to panic quite yet, but you do need to take a hard look at what these updates […]
How to Create Good Content With Help From AI
The advent of generative AI has made it easy to create content for websites, but creating good content is another matter. Webmasters and self-described SEO experts have unleashed a flood of what’s basically website spam, using AI to churn out mountains of quick, machine-written pages in the hopes that some of them might rank well. […]
The New Most Important SEO Tool Is One You Already Have
It seems like just about every month, the SEO community gets into a tizzy because there’s another Google update. Often, it’s a core update, a routine improvement to Google’s algorithms (though “improvement” can be subjective, depending on how the results shake out for your site). And usually, there’s nothing specific that Google can tell us […]
What Can You Bring to the Table? Looking at the Future of Ranking
In the world of SEO, artificial intelligence is coming at us from both sides. On one side, we have Google’s Search Generative Experience (SGE) and the new AI-powered Bing, both of which can generate answers to user queries that often don’t require a click: People can get the information they want without ever leaving Google […]
Using and Optimizing Images: Search and Social Optimization Cheat Sheets
If you are running a website, there are most likely going to be plenty of images there. While image-specific SEO is very-well explained in a few detailed guides, let’s try to create a very simple and easily-organized guide to using images properly: 1. Free Images You *Can* Use First things first: let’s see where you […]
SEO Technical Audit: What to Look at When Crawling Your Site with Bill Hartzer
Crawling your site is an integral part of an SEO audit. But are you doing the most of that crawl? Are there things you are missing? What are the most important things to look at when crawling your site, especially those beyond the obvious, i.e. broken links and images. To discuss technical audits, Jim Boykin, […]
Google Updates & Penalties with Barry Schwartz
Jim Boykin, Founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, are joined by Barry Schwartz to talk about Google’s updates and penalties, and how to recover your site once you’ve been effected. Barry Schwartz is the CEO of RustyBrick, a New York Web service firm specializing in customized online technology that […]
What Has Changed in SEO? with Barry Schwartz
Search Engine Optimization is one of the fastest-moving industries out there which is why it is so exciting. But what really has changed and what are some outdated myths that need to go? Jim Boykin, Founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, are joined by Barry Schwartz to talk about […]
How to Create an Effective Interlinking Strategy
Internal linking is one of the most effective aspects of search engine optimization. It is also one of the most neglected aspects that is often under-done or dome wrong. Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, are discussing how to create an effective interlinking strategy to make sure all the […]
What to Do When You See Your Organic Rankings Decline with Bill Hartzer
Diagnosing and fixing a loss in rankings has become much more difficult these days. In the old days, whenever you saw a drop in rankings, you could identify a problem by looking at a date when that happened. To discuss diagnosing and fixing a drop in organic rankings and traffic, Jim Boykin, CEO of Internet […]