How To Control Your Video Search Snippet

We’ve talked about search and social snippets before. A rich snippet is what you see below your search listing enriched with rating stars, author information, a thumbnail, etc… scraped from the linked page. Google ranks videos inside so-called video carousels. Inside video carousels, Google often shows: The video thumbnail (which implies it’s a video) The […]

Read more...

36 Online Video Tools for Simple Video Creation, Editing, and YouTube Management

[Updated 2021/06/25] Eyeballs are getting harder and harder to grab, especially on Facebook, where the auto-play feature has completely changed the landscape of the platform, both on desktop and mobile. Right now, video is the most engaging Facebook format. Uploading 60-90 second, funny, evergreen videos with captions and short text introductions is one of the […]

Read more...

10 Tools to Visualize Numbers and Percentages

Visualization is key to properly conveying numbers and percentages online. Human beings are visual creatures. We do better seeing representations than we do hearing or reading stats. Therefore visualization is the marketing goldmine: Graphs and charts are much more sharable than many other types of images. More importantly, graphs seem to trigger more clicks because […]

Read more...

Try Not to Be Awkward: 5 Tips for Writing Seamlessly Optimized Content

My first lesson in creating SEO content: Try not to be awkward. The inclusion of well-researched keyword phrases in your content is crucial. But it’s just as important to include these words and phrases in a way that flows, reads well, and doesn’t alert the reader to your attempts to sneak in these phrases.  I […]

Read more...

The Free SEO Plugin You Have Been Waiting For

Google search results are getting richer and harder to deal with. You cannot copy URLs of search results until you click them. It is impossible to copy the list of URLs ranking on page 1. You cannot do much when trying to analyze search result pages. To make SERP analysis doable, we have come with […]

Read more...

How to Grow Your Email List

Never underestimate the value of an email. Email marketing has proven itself again and again to be the one marketing avenue that consistently brings in the highest conversions for companies all over the world. There is a reason they are always pushing to get customer email addresses. No matter the size of your enterprise, you […]

Read more...