SEO Content Optimization in 2022 with Jim and Ann

What is considered SEO-friendly content in 2022? This concept has changed a lot since SEO started. Have you been keeping up? How much content do we need for Google to “like” our pages? Whatever you do, don’t create “fluff” content, says Google’s John Mueller on Twitter, so Jim Boykin, CEO of Internet Marketing Ninjas, and […]

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Is there Value in NoFollow Links (and Google Link Attributes) ?

Google has encouraged website owners to use “nofollow” link attribute for years to mark self-serving, user-generated and paid links. Then in 2019, they added two more link attributes – rel=”sponsored” and rel=”ugc” – that would allow them to better understand link graphs. When introducing the two extra link attributes, Google also pointed out that they […]

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Can Low-Quality Content Hurt Your High-Quality Content?

Ever since Google’s Panda, SEOs have had a continuous debate: Can low-quality pages of the site negatively impact high-quality content and drag their rankings down? Most websites have a bunch of older, thin, outdated content that may have no positive signals (in terms of backlinks and traffic). Can those pages be holding your key pages […]

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How To Control Your Video Search Snippet

We’ve talked about search and social snippets before. A rich snippet is what you see below your search listing enriched with rating stars, author information, a thumbnail, etc… scraped from the linked page. Google ranks videos inside so-called video carousels. Inside video carousels, Google often shows: The video thumbnail (which implies it’s a video) The […]

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