Is there Value in NoFollow Links (and Google Link Attributes) ?

Google has encouraged website owners to use “nofollow” link attribute for years to mark self-serving, user-generated and paid links. Then in 2019, they added two more link attributes – rel=”sponsored” and rel=”ugc” – that would allow them to better understand link graphs. When introducing the two extra link attributes, Google also pointed out that they […]

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Can Low-Quality Content Hurt Your High-Quality Content?

Ever since Google’s Panda, SEOs have had a continuous debate: Can low-quality pages of the site negatively impact high-quality content and drag their rankings down? Most websites have a bunch of older, thin, outdated content that may have no positive signals (in terms of backlinks and traffic). Can those pages be holding your key pages […]

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How To Control Your Video Search Snippet

We’ve talked about search and social snippets before. A rich snippet is what you see below your search listing enriched with rating stars, author information, a thumbnail, etc… scraped from the linked page. Google ranks videos inside so-called video carousels. Inside video carousels, Google often shows: The video thumbnail (which implies it’s a video) The […]

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36 Online Video Tools for Simple Video Creation, Editing, and YouTube Management

[Updated 2021/06/25] Eyeballs are getting harder and harder to grab, especially on Facebook, where the auto-play feature has completely changed the landscape of the platform, both on desktop and mobile. Right now, video is the most engaging Facebook format. Uploading 60-90 second, funny, evergreen videos with captions and short text introductions is one of the […]

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