How to: Build Long Lasting Relationships With Influencers On Twitter
Earlier this year, there was an interesting article posted by Neal Schaffer on Maximize Social Business. In it, he talks about the strange connection between brands and influencers, himself included… pointing out the fact that many companies will seek out these influencers for single marketing campaigns, he wondered why they didn’t seek to continue an […]
- 10-14-2013
- Social Media
How Does StumbleUpon Paid Discovery Work? What To Expect
StumbleUpon is one of the social media sites that doesn’t always get the recognition it deserves. But those who have used it know it is a powerful tool that lets users discover your site. With their paid discovery option, you can even further target and engage with you’re audience. But what exactly is Paid Discovery, […]
- 07-22-2013
- Social Media
How To Delete An Old Facebook Account: Online Reputation Clean-up
That’s something we have to deal with often in online reputation management: cleaning out fake accounts, getting the online information right and sometimes starting afresh. Sometimes old outdated profiles clutter the name search results. Sometimes they prevent you from creating a new account (or even get your new фссщгте banned as Facebook has always been […]
- 07-01-2013
- Social Media
Pros and Cons of Keeping Your Personal and Business Social Media Life Separately
Somewhat recently I have been seeing a trend developing with professional accounts on social media sites. They have been becoming more personal, and that line that was once so clear between personal and professional life is being blurred. People are even inviting their clients, bosses, coworkers and professional contacts onto their personal social media profiles. […]
- 06-24-2013
- Social Media
Timing Is Everything: 5 Tools To Share At The Right Time
A common mistake made in the world of social media marketing is failing to share content at the right time for maximum exposure. It might seem like a small matter, but it can make a huge difference in everything from traffic to reposts. Those who manage to discover the best days and even hours to […]
- 04-01-2013
- Social Media
How to Edit Twitter Tweets (Weekly QA)
Not everything we post is going to be gold, no matter how much we wish it was. Just spelling or grammar errors can plague us when we are quickly updating, especially from mobile devices – which doesn’t even cover tweets done out of anger, thoughts we thought were profound but weren’t, accidental retweets, drunken tweets, […]
- 02-27-2013
- Social Media
Digg vs Reddit: Who Succeeded and Why
Let’s get this out of the way right away: when looking at Reddit versus Digg, Reddit clearly won. If you need proof of that, just look at the sale of the site in July 2012. If it had not ultimately failed, it wouldn’t have ended up having to be sold in the first place. Not […]
- 02-20-2013
- Social Media
One Thing to Remember When You Market a Hashtag
The hashtag has become the symbol of a generation, and the face of the changing internet and social scene. Once nothing more than a means of putting tweets into groups while maintaining the unique (at the time) live update format, it has become something so much more. Including a means of adding context, emotion or […]
- 02-18-2013
- Social Media
Am I Being Blocked from Twitter *Search*? (Weekly Q&A)
I see it almost weekly: A person is trying to tweet to a hashtag; yet his/ her tweets are not visible in search results? It may be Twitter ghost ban or a temporal flag; Twitter won’t tell you. Once in awhile, a legitimate account will end up being thrown onto a black list. This leads […]
- 01-30-2013
- Social Media
Have (Search) Marketers Learned to Depend on Social Media? (Weekly Q&A)
We keep discussing social media, blogging social media tips and trying to understand how to measure social media impact. Do we actually depend on it? That’s the question which is being discussed over at SEOchat forums. Let’s face it, we all depend on Google and we keep talking about learning NOT to depend on it […]
- 01-09-2013
- Social Media
