Proper Mobile SEO Site Set-up & Issue Identification
In recent years, increased use of mobile devices has changed the way we interact with the web and new coding options has changed the experience we create for users. In this article, I will cover mobile site set up and some tips for auditing for potential issues. Basics of Making Your Mobile Experiences Easy for […]
- 01-24-2013
- Mobile, Search Engine Optimization
What is Normal Bounce Rate? (Weekly Q&A)
There’s an interesting discussion over at SEOchat forums discussing bounce rate. While the question does have too many “it depends”, it’s quite a valid one. Many website owners, looking into their Google Analytics numbers, must be asking themselves the same thing: When am I supposed to get worried about my bounce rate numbers? Generally Speaking… […]
- 01-02-2013
- Search Engine Optimization
How Does “Geo Targeting” in Google Webmaster Tools Work? (Weekly Q&A)
There’s an interesting question inside SEOchat forums about a new-ish country tags one can notice in search results. That’s a good call to sum-up what we actually know about that setting (as it’s so often misunderstood) The “Geo-Setting” Facts The setting only works if you have a generic top-level domain (here’s the list). If you […]
- 12-12-2012
- Search Engine Optimization
5 Key Rel=”Canonical” Implementation Considerations
Although rel=”canonical” has been around for a long time, I think it is one of the more mysterious tools in terms of its implementation and there are a lot of questions around the how and when of implementing it. Here are some answers to some of simpler to more complex facets of rel=”canonical” Q: when […]
- 11-29-2012
- Search Engine Optimization
Is Buying an Expired Domain a Good Idea? (Weekly Q&A)
There’s an interesting thread over at SEOchat forums that brings us back to the “expired domains” question: Is it still a good idea to buy expired domains? I am sure you have heard quite a few success stories about investing into expired domains, however that’s kind of a “hit or miss” tactic: It is hard […]
- 11-28-2012
- Search Engine Optimization
5 Great Tips for Better SEO Strategy Creation
One of the big differences between SEO and some other channels, such as PPC, is the sheer number of stakeholders involved to getting a successful strategy moving: Who owns or assists with content creation in your organization? What stakeholders are involved in revising code on your site? Whose approval do you need before making changes […]
- 11-15-2012
- Search Engine Optimization
HOW TO: Prevent Google from Ranking a Certain Web Page (Weekly Q&A)
There’s an interesting thread over SEOchat forum: What if I don’t want Google to rank my web page for a certain keyword / key phrase? These things usually become the reason of constant misunderstandings, so let’s sum up: Robots.txt WON’T help you get your page unranked. It will stop Google from accessing and re-caching the […]
- 11-14-2012
- Search Engine Optimization
What Is a Brand-Name-Based Link? (Weekly Q&A)
There’s an interesting question being discussed on SEOchat forums: So Penguin is after external anchor-text manipulation, so you need to make sure you have more “innocent” (domain- and brand-name-based) links to make your link profile more natural. So instead of linking as bad credit loans, you probably want to link YourCompanyName.com or Your Company Name […]
- 08-29-2012
- Search Engine Optimization
5 Conversion Tactics for Increasing Revenue that Help Your SEO
What if your customers bought more and what if they bought more often. Think that you’d see a nice revenue boost? Of course you would 🙂 Here are five tips to consider. 1) Gather expert reviews and customer reviews about your products Customer reviews and expert reviews are pure awesome from a CRO perspective AND […]
- 08-23-2012
- Search Engine Optimization
How to Make Meta Descriptions That Get More Clicks From Rankings You Already Have
Post By Ninja Dan One thing that is not commonly done during the course of auditing is checking how a site looks in the SERP’s and looking a the SERP result for your page and for your competitors for a given phrase. Doing so, can show an unlikely area of opportunity, the meta description. Now, […]
- 05-23-2012
- Search Engine Optimization
