How Does Google Handle Legitimate Hidden Content? #SEOQA
Starting with WebmasterWorld and SEroundtable posts here and here, there has been a lot of talk about how Google handles hidden content and if hidden content is weighted differently. Hidden Content is Indexed… As far as I have seen since the discussion died down, Google does index this content. Personally, I think it would be […]
- 12-05-2014
- Search Engine Optimization
Two Great Tips for Advanced Author Audit
Thanks to the the popularity of Google Authorship project, marketers have paid an increasingly more attention to building up your own as well as connecting to the existing established authors in your niche. And of course, with or without Google Authorship, a powerful author brand is always a win: That’s the constant source of citations […]
- 05-19-2014
- Search Engine Optimization
“Dwell Time”: What is It and What is a Good “Dwell Time” as per Bing and Google
[Updated January 26, 2017] “Dwell time” is one of the easier-confused terms in the SEO industry. When discussing “dwell time”, people often seem to be talking about “Time-on-page” instead. Let’s try to be as clear and comprehensive as we can: “Dwell time” Defined by Bing (Less than a Minute = Poor) Dwell time is quite […]
- 04-28-2014
- Search Engine Optimization
Rel=”Nofollow”: Summing up What We Know
Yes, rel=”nofollow” is old news but that doesn’t mean it has stopped causing constant confusion. And no wonder! I can’t believe the official Google’s page sounds so misleading: In general, we don’t follow them. This means that Google does not transfer PageRank or anchor text across these links. Essentially, using nofollow causes us to drop […]
- 12-16-2013
- Search Engine Optimization
Schema-org Guide for Beginners (Everyone Can Understand!) + Schema Cheatsheet
With ever-changing search and social world, it’s hard to keep up. For many people, Schema.org is kind of over the head… Having answered a couple of questions here and there, I decided to put what I know in writing. I hope it will help! What is Schema.org? How do I use Schema.org? (+Download the cheatsheet) […]
- 11-18-2013
- Search Engine Optimization
Google Spell Check and How it Works: Types of “Refined” Results
Google’s spell check is a very old feature Google has been constantly improving. Understanding how it works is essential for better understanding of keyword research process as well as reputation / brand management. So what does Google consider a misspelling? Google is not using any standard Grammar rules or dictionaries. It’s misspelling identification process is […]
- 06-17-2013
- Search Engine Optimization
Search and Social Snippets: the Anatomy
We all know how making the good first impression is important for everything; in search and social marketing a search snippet is what makes that first impression. A snippet is what we first see in search results and social media streams, it’s what makes us click or re-share… Since many people don’t realize what a […]
- 04-15-2013
- Search Engine Optimization
How Good is Google’s Image Search Traffic? (weekly Q&A)
There are three main things you need to remember about ranking in image search: Google Image search is harder to predict now: With infamous Google image search, it’s harder to tell now how Google ranks images and which of those criteria are under our control. There are some interesting experiments to check though. That traffic […]
- 03-06-2013
- Search Engine Optimization
HOW TO Plan and Collaborate On A Winning SEO redesign
It is an all too common tragedy, a website is designed and deployed and search traffic tanks. Once search traffic drops, frustrated marketers have to spend untold amounts of time grudgingly auditing and trying to recover old traffic, amid revenue losses from their most efficient traffic source. Here are some tips for planning and collaborating […]
- 02-12-2013
- Search Engine Optimization
Should I Use Canonical to Solve Blog Tag Duplicate Issue? (Weekly Q&A)
There’s an interesting discussion over at SEO chat forum about how to solve the inherent WordPress-run blog duplicate content issue. If you are blogging, you know that these pages are likely to cause partial duplicate content issue: blog.com/post-name blog.com//tag/tag-name blog.com/category/category-name This is because the category and tag pages usually consist of the post excerpts. In […]
- 02-06-2013
- Search Engine Optimization
