Location and Proximity: How to Rank Your Business for Multiple Location-Based Queries with Ben Fisher
Location is the strongest local ranking factor, so is there any way to rank for multiple locations? To discuss local rankings, Jim Boykin, founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, were joined by Ben Fisher, Google’s trusted Business Profile Product Expert. Ben Fisher is Co-Founder of Steady Demand and Diamond […]
- 09-20-2022
- Local Marketing
What Is Google Business Profile and How to Optimize Your Profile in Google with Ben Fisher
Google Business Profile (formerly known as “Google My Business” and still referred to by many marketers as “Google Local”) provides local businesses with a unique opportunity to be found on Google and Google Maps. How does it work and how to optimize your Google Business Profile? To discuss Google Business Profile, Jim Boykin, founder and […]
- 09-15-2022
- Local Marketing
Naming Your Business for Better Local SEO Visibility with Ben Fisher
Your business name plays a huge role when it comes to your Google Business Profile rankings. Just like in early days, businesses were trying to find a name that starts with an “a” to get listed on top of Yellowbook listings, these days local businesses find it effective to put keywords in their names to […]
- 09-07-2022
- Local Marketing
How to Deal with Fake Reviews on Google Business Profiles with Ben Fisher
Being able to collect social proof is huge, and Google Business Profile provides a perfect platform for that. But it also leaves a business vulnerable to blackmailing. Fake reviews remain a huge problem not just for Google but for Facebook as well. To discuss local customer reviews and dealing with fake reviews, Jim Boykin, founder […]
- 08-30-2022
- Local Marketing
How to Avoid Being Suspended on Google Business Profile (& Get Reinstated When You Are) with Ben Fisher
Being suspended on Google Business Profile is nothing unheard of. Lots of businesses have their listings suspended. How to avoid being suspended and how to get reinstated when you are? To discuss Google Business Profile suspensions and reinstatements, Jim Boykin, founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, were joined by […]
- 08-23-2022
- Local Marketing
An Introduction to Local Search Engine Optimization (LSEO) on Google
The search engine optimization landscape has changed significantly since I originally became an “SEO” about fifteen years ago. The “good old days” of the late 1990’s, which were remarkably profitable to me as an early affiliate marketer, have been replaced by increasingly more complex algorithms and constant updates (think Flo-ri-da, Panda, Penguin and too many […]
- 09-03-2013
- Local Marketing
4 Tips For Impactful Location Based Pages
Location based pages are a very big part of many many web sites but so often, these tend to be neglected pages and their ability to rank is far less then primary category level landing pages. Below are several quick tips on what to do and what not to do when it comes to giving […]
- 12-12-2012
- Local Marketing
