How to Use Influencer Marketing to Build Stronger Content for Your Blog #InfluencerDays
Last week I was in NYC speaking about influencer marketing and how it helps creating stronger content assets for your blog. Here’s my recap of the presentation: First of all, content marketing is ALL about influencing – not just your potential customer – but also about influencing the influencer, i.e. those people who can effect […]
- 10-04-2017
- Content
8 Cool Youtube Tools to Boost Your Creativity
Admit it, you spend well over the healthy amount of time on YouTube. We all do. With so much content, from amateur videos to professional films, being uploaded every day, it is an irresistible distraction and a bit of a productivity hazard… as well as a huge creativity booster! Youtube is a fantastic platform with […]
- 08-16-2017
- Content
3 Ways to Brainstorm a Useful How-to Video
Video marketing has been growing for many years now, especially the “how-to” video type. Google says YouTube’s “how-to” searches are growing by 70 percent year-by-year. There are lots of reasons to add how-to videos to your content marketing strategy: Improve your conversion rate. Nearly 1 in 3 millennials state they have purchased a product directly […]
- 04-05-2017
- Content
Find Hundreds of Related Niche Questions with This Cool New Tool
Finding content ideas that could trigger real customer interaction and help you make a difference in your niche is tough, especially of you have to do it on a regular basis. Therefore I was so excited to discover this new tool from the creators of my beloved Buzzsumo. BloomBerry (in beta) helps researchers uncover the […]
- 03-07-2017
- Content
Content Distribution Checklist: How to Make the Most of Your Content Creation Efforts
Creating interesting, engaging content is just par the course for anyone involved in marketing, website development, or pretty much anything else on the web these days. Whole careers are launched on blogs, and if you are able to capture the continued interest of readers you can pretty much solidify a place in Internet history. But […]
- 02-27-2017
- Content
How to Repackage Webinars Into Lots of Awesome Content
Webinars are an excellent way to connect with users, directly engage, promote services, generate leads, and build authority. Webinars are among the most effective promotional tactics out there providing you with lots of opportunities from marketing to sales. A single webinar can provide benefits for years to come, and with the variety of easy-to-use webinar […]
- 01-28-2017
- Content
9 Tools That Will Convince You to Get Active on Medium
I confess, being more active on Medium has been on my list for a couple of years now. Still getting there, so to get inspired, I’ve decided to look into the related tools. And I was impressed. Really loved what I found: Do you feel like starting on Medium now? Inspiration 1. Top Publications This […]
- 12-12-2016
- Content
Three Tools to Build a Mobile Digital Asset
Some people call them “content upgrades”, I prefer the term “digital assets“; either way they are important to invest time and money in: Digital assets attract links and social media shares (And thus generate traffic and increase your site rankings) Digital assets build brand loyalty by letting your site users take your brand home with […]
- 11-14-2016
- Content
8 Companies That Get Content Marketing
There are so many businesses that just don’t “get” content marketing. They use it as a blunt force tool, without any finesse. You can always tell when their heart isn’t in it. Part of that is due to general quality and consistency in posting. But mostly it’s a feeling; they just aren’t trying understanding their […]
- 07-05-2016
- Content
Answer Your Customers’ Questions and Get Inspired with This Cool Tool
I have already listed some absolutely awesome tools that generate keyword research using Search Suggest features (Google, Bing, YouTube and more). Today I am bringing up another tool that should be added to the list. Answer The Public makes Google and Bing Suggest results truly inspiring by grouping and visualizing search suggestions. The tools makes […]
- 04-18-2016
- Content
