HOW TO: Use Social Networking to Effectively Build Media & PR Contacts (Tools and Tips)
The majority of journalists are involved in social media already: journalists use social media to collect and syndicate the news as well as (which is so important to us, marketers) find sources to cite. Journalists are in constant search for original (first-hand) news and article ideas. Social media sites make it very easy to track […]
Downvoting Etiquette: How to Handle Down Votes?
Despite the fact that the recent trend seems to be against downvoting in general (both the social media giants – Facebook and Google Plus – are not giving their users the option to vote down / dislike an update), we still have to deal with negative voting dilemma: downvoting is still available at social voting […]