Featured Results and Google’s De-duplication might be lowering your click through rate in the SERPS.
De-duplication refers to Google’s practice of removing an organic result if the same page appears in other sections of SERPs, like featured snippets and top stories. De-duplication started with featured snippets when Google decided it was a bad user experience for their searchers to see the same page twice per a single search engine result […]
Title Tags and SEO: What Has Changed? What’s Best for SEO?
A title tag is an HTML element that aims at describing the web page the way users and search engines immediately recognize what it is about. Traditionally titles have been the most important ranking signal because Google would use it to generate a search snippet. Titles and Google: What Has Changed? Just like with meta […]
Google’s FAQ Rich Snippets: Generate More Clicks from Your Current Positions
Google search engine optimization is no longer only about ranking higher. It is also about getting the most of your current positions. As Google’s search result pages are becoming richer and more diverse, there are ways to yield more clicks from lower rankings without investing in increasing them. One of those low-hanging-fruit opportunities is Google’s […]
SEO Content Optimization in 2022 with Jim and Ann
What is considered SEO-friendly content in 2022? This concept has changed a lot since SEO started. Have you been keeping up? How much content do we need for Google to “like” our pages? Whatever you do, don’t create “fluff” content, says Google’s John Mueller on Twitter, so Jim Boykin, CEO of Internet Marketing Ninjas, and […]
Can Low-Quality Content Hurt Your High-Quality Content?
Ever since Google’s Panda, SEOs have had a continuous debate: Can low-quality pages of the site negatively impact high-quality content and drag their rankings down? Most websites have a bunch of older, thin, outdated content that may have no positive signals (in terms of backlinks and traffic). Can those pages be holding your key pages […]
Barry Schwartz Asks Jim Boykin About Link Building, Disavow, Domain Authority and More
Barry Schwartz from Search Engine Roundtable and Jim Boykin from Internet Marketing Ninjas have done a series of videos discussing important SEO topics and recent SEO trends. You can also watch all these videos on the Ninja Youtube channel! Barry and Boykin did 9 videos 1. Are Backlinks Still Important for SEO? Short Answer: Yes! […]
Get Notified When Your Social Media Account Is Hacked
There are a lot of programs out there that monitor your financial and personal accounts for suspicious activity. Some of them work better than others, and most are based around things like your credit report in order to find out if someone has been using your identity without your knowledge. As well as some programs […]
How to Get Prepared for Google’s “Intrusive Interstitials” Update
A couple of weeks ago, Google has announced that exactly on January, 10, it will hit pages with “intrusive interstitials”. What does it mean? Let’s find out! What are interstitials? Interstitials are the web pages that show up before or after expected content page, usually as a popup or full-screen ad. They usually display ads […]
How to Market Your Knowledge and Integrate Content Creation with Outreach and Relationship Building
Your knowledge and experience is your biggest asset. That’s what defines your business and that’s what helps you stand out. How to effectively market your knowledge online? Of course, content marketing is the answer. But simply creating expert content is not going to be answer. You need to put it forward in front of niche […]
How To Control Your Video Search Snippet
We’ve talked about search and social snippets before. A rich snippet is what you see below your search listing enriched with rating stars, author information, a thumbnail, etc… scraped from the linked page. Google ranks videos inside so-called video carousels. Inside video carousels, Google often shows: The video thumbnail (which implies it’s a video) The […]