How to Come up with Content that Goes Viral? – with Rand Fishkin
Content that spreads is hard to create. How to come up with ideas that go viral? How would one help to spread things to help them go viral? What is influence marketing and how does it help amplify content assets? To discuss viral content, Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s […]
How (and Why) to Do Domain Background Check with Bill Hartzer
When (or better prior to) investing into a new domain that was owned by someone else before, you need to do the domain background check to make sure this is going to be a good investment. To discuss domain name background check, Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, invited […]
How to Move Your Site to a New Domain with Bill Hartzer
When a business is planning to move to a new domain, there’s a lot to think about, especially keeping your rankings and organic traffic. To discuss moving to a new domain, Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, invited Bill Hartzer, a blogger, SEO, and marketer who started coding HTML […]
3 Domain Search Tools to Bookmark
As the Internet is getting more diverse and real-time, monitoring your reputation is getting even more complex. The following three tools will hopefully add some new sources for your reputation management research: 1. Reddit /domain/ Reddit is getting more and more diverse. Tracking if your site or your brand is being discussed on Reddit is […]
Domain Names and SEO with Bill Hartzer
What’s the role of your chosen domain name on your future SEO strategy and visibility? This is one controversial question because it has been changing a lot throughout the years. To discuss the impact of domain names on SEO, Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, invited Bill Hartzer, a […]
Google’s “People Also Ask” (Related Questions): What They Are, and Why You Should Care (Updated)
If you have recently put in a search term in Google, you may have noticed the results containing an expandable grid box. In this box are a series of questions involving the search term you looked for. Each of these questions can be expanded using a drop down menu allowing to see the answer. The […]
How to Plan Your Content Creation Strategy?
Content is fundamental to an SEO strategy on many levels. Content defines your page relevance, creates trust signals, attracts signals, creates a conversion funnel, etc. How to create a content strategy that helps you achieve all those various goals? To discuss creating a comprehensive content creation strategy, Jim Boykin, CEO of Internet Marketing Ninjas, and […]
Social Media Content Calendar: Your Key to Successful Social Media Marketing Strategy
Social media marketing planning is key to successful content marketing. It makes your team more productive and allows you to catch all the seasonal trends and trending hashtags. Furthermore, it streamlines content planning and helps you focus more on community building aspects and other long-term goals of social media marketing. One of the best ways […]
How Much Content Does a Site Need and What Should It Be?
One of the most popular questions businesses tend to ask when discussing SEO is How much content do we need? And that aligns with our general need to bring any SEO discussion down to numbers. Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, discuss content quantity and how to create a […]
How Does Google Assign Value to on-Page Links? – With Bill Slawski
There have been two interesting articles on how Google may be measuring the value of (internal) links on the page: 1. In this article on whether the location of a link matters for SEO, Google’s John Mueller states: …the location of internal links does not necessarily matter if they are in the body content, footer, […]